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Why Travel Brands Can't Ignore Paid Social in 2025
Gone are the days of glossy brochures and folded maps. Today’s dreamers scroll through sunsets on TikTok, dance through Reels in Santorini, and stumble on safaris via a single swipe. Here’s why paid social isn’t optional - it’s essential.
mernaamin
3 min read


Targeting the Wrong Travel Keywords? Here are some SEO Keywords Tips to Fix It
Ranking isn’t enough; ranking for the right keywords is what drives bookings. Learn how to identify and fix wrong keyword targets in your travel SEO strategy to attract high-intent travelers who actually convert.

Turpal Team
5 min read


Content Marketing that Sells Tours and Experiences: Engaging Travelers Beyond Promotions
Your content should do more than inspire wanderlust, it should drive bookings. Learn how tour and activity operators can use storytelling, SEO, and data-driven content to attract the right audience, build trust, and turn readers into paying travelers.

Turpal Team
4 min read


Is your Travel Blog Helping You Get More Customers? It Should!
A travel blog isn’t just for storytelling, it’s one of your most powerful sales tool. Discover how tour and activity providers can craft content that inspires, ranks, and converts readers into paying customers.

Turpal Team
5 min read


Why Some Travel Ads Go Viral, While Others Get Ignored?
Want your travel ads to go viral? Use these five expert tips to craft engaging, shareable campaigns that get travelers talking and booking.
mernaamin
1 min read


Why Travel Companies Need to Prioritize Mobile SEO
Mobile-first travelers expect fast, seamless sites. Discover why mobile SEO is essential for every modern travel company’s success.
mernaamin
1 min read


Click, Convert, Repeat: Winning Tactics for Tour Conversions
Turn clicks into customers. Explore proven conversion tactics that help tour and activity businesses convert traffic into real bookings.
mernaamin
1 min read


Stop Losing Customers! Your Guide to Landing Page Optimization - Make Travelers Say "Yes"
Build travel landing pages that actually convert. Follow this simple step-by-step guide to optimal optimization to capture more leads and drive direct bookings.
mernaamin
2 min read


Let Your Customers Tell your Story: Word of Mouth in the Tours Industry
Harness the power of word-of-mouth in travel. Discover how customer stories and reviews can amplify trust and grow your brand naturally.
mernaamin
1 min read


Boost Your Tour Bookings with Better Email Marketing
Drive more tour bookings with smarter email marketing. Learn how to craft campaigns that engage travelers and inspire bookings.
mernaamin
1 min read


Why your Travel Website is NOT Ranking & How to Fix It: SEO Tips
Not ranking on Google? Discover common SEO mistakes travel brands make on their website, and how to fix them to boost your online visibility fast.
mernaamin
2 min read


Why Long-Form Content Could Be Your Travel Website's Secret Weapon
Discover why long-form content is the secret to higher rankings and conversions for travel websites that want lasting results.
mernaamin
1 min read


5 Actionable Tips to Boost Tour & Activity Sales
In today’s hyper-competitive travel market, “good tours” alone don’t sell, smart marketing does. Whether you’re running a small adventure company or managing a multi-destination activity brand, how you position, promote, and personalize your offers determines your bottom line.
Here are 5 actionable, no-fluff strategies that will help you boost bookings, improve customer retention, and grow your tour business.

Turpal Team
3 min read
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